David Hoffman

Principal & Creative Director

Since founding CitizenRacecar in 2012, David has been responsible for shaping and growing the company, and supervising the content and creative direction of all of its client work.

Beforehand, he built careers as both a producer of media and events and as a professional writer and musician. He played a significant role in the production of events including the PROJECT Global Trade Show, Photoville, the New York Photo Festival, the DUMBO Arts Festival, The FiFi Awards, fundraising Galas for Dress for Success and the Bedford Academy, and mobile marketing programs for Diageo, Pepsico, and Nature’s Way; and created commercial music for clients including New York University, City University of New York and Fast Company.

He has also written, produced, and directed theatrical pieces in both New York and Washington, DC, and composed music that has been performed at the Folger Shakespeare Theater and by groups including the Capital Wind Quintet, and the New York Shakespeare Exchange.

He graduated Cum Laude from the Berklee College of Music, and also studied Music Theory and Composition at Shenandoah University and the University of Maryland, and visual art with the nationally-renowned teacher Walter Bartman.

He lives in Queens, NY with his wife, a nonprofit executive, and two children. In his spare time, he enjoys reading, cooking, gardening, birdwatching, and playing bass in the locally-famous rock and roll band The Lowers.

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Every piece of media we produce has one goal – emotional engagement. How can we get best response from the most important audience? What do they need to feel so they can be inspired to take action? So how can we help you?

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